Context
LHOV, a skincare brand built on plant oils from Ambaville, sold through a WordPress / WooCommerce store. The brand wanted a hosted platform with no technical upkeep on its side, and a site that matched its image.
What was done
Redesign
Art direction aligned with the brand’s Instagram, designed mobile first: buy from the first screen, product pages with “Complete your ritual”, text and images editable without code.
Store migration
The products and the gift box at the old site’s prices, the content pages, and the import of the old store’s customers.
Payments and shipping
Card, Apple Pay and PayPal. Colissimo home delivery, pickup points and overseas territories, DHL Express worldwide with customs codes filled in, free shipping from €50.
SEO and go-live
Old URLs redirected, domain switched with no email downtime, structured data (breadcrumbs, products, FAQ) recognised by Google without errors, full English version.
Old site shutdown
Full WordPress archive (customers, orders, content, media), then hosting shut down.
What this project shows
Changing e-commerce platform without losing customers, rankings or email means treating the migration as a whole: data, redirects, DNS, payments and logistics. The store has been live since 27 October 2026.